Privacy policy
Last updated: [01/07/2026]
Privacy Policy
DeadGood Stickers (“we”, “us”, “our”) is committed to protecting your privacy. This policy explains how we collect, use and protect your personal information when you visit our website, contact us or place an order.
1. Information we collect
We collect information when you:
✅ Place an order
✅ Create an account
✅ Subscribe to our newsletter
✅ Contact us via email or forms
✅ Browse our website using cookies or analytics tools
The information may include:
- Name
- Email address
- Billing and delivery address
- Order details
- Artwork or files you upload for your order
- Payment method information, processed securely by third parties
- IP address, device information and browsing behaviour via cookies or analytics
2. How we use your information
We use your information to:
✅ Process and deliver your orders
✅ Send digital proofs and order updates
✅ Communicate with you about your purchase
✅ Respond to enquiries and provide support
✅ Improve our website and services
✅ Prevent fraud or misuse of our website
✅ Send marketing emails only if you opt in
You can unsubscribe from marketing at any time.
3. Our lawful basis for using your information
We use your personal information under the following lawful bases:
- Contract: to process your order, send digital proofs, arrange delivery and provide customer support.
- Legal obligation: to keep records required for tax, accounting and legal purposes.
- Consent: to send marketing emails where you have opted in.
- Legitimate interests: to improve our website, prevent fraud, respond to enquiries and understand how customers use our store.
4. Cookies & Analytics
Our website uses cookies to improve your browsing experience, remember preferences and understand how visitors use the site.
We may use tools such as Shopify’s built-in analytics, Google Analytics, Meta/Facebook tools or similar services to understand website performance, customer behaviour and marketing performance.
Cookies do not give us access to your computer or personal files.
Where required, you can manage your cookie preferences using the cookie settings or banner on our website. You can also disable cookies in your browser settings.
5. Payment security
We do not store your full payment card details.
All payments are processed securely through trusted third-party providers such as Shopify Payments, PayPal, Apple Pay, Google Pay or other payment options available at checkout.
6. Sharing your information
We only share your data with third parties when necessary to:
- Process payments
- Deliver your order
- Provide website hosting and ecommerce services
- Send order updates or marketing emails where you have opted in
- Provide analytics, advertising measurement and fraud prevention
These third parties may include Shopify, payment processors, couriers, email marketing providers, analytics providers and advertising platforms.
We do not sell or rent your personal data.
7. International data transfers
Some third-party services we use, such as Shopify, analytics tools, payment processors, email marketing platforms or advertising platforms, may process data outside the UK.
Where this happens, we rely on appropriate safeguards required under data protection law.
8. Data storage & security
We store your information securely and only for as long as needed.
We keep order and customer records for as long as needed to fulfil your order, provide customer service, manage returns or disputes, and meet legal, tax and accounting requirements.
Marketing data is kept until you unsubscribe or withdraw consent.
We take reasonable steps to protect your data from loss, misuse or unauthorised access.
9. Your rights under UK GDPR
You have the right to:
✅ Access the personal data we hold about you
✅ Correct inaccurate or incomplete information
✅ Request deletion of your data, in certain circumstances
✅ Restrict or object to certain types of processing
✅ Request a copy of your data in a portable format, where applicable
✅ Withdraw consent to marketing at any time
✅ File a complaint with the ICO, the UK data protection regulator
To make a request, contact us at: info@deadgoodstickers.co.uk
10. Email marketing
We only send marketing emails if you explicitly opt in, such as subscribing to our newsletter.
You can unsubscribe at any time by clicking the unsubscribe link in our emails.
11. Third-party links
Our website may contain links to other websites. We are not responsible for the privacy practices or content of external websites.
12. Children
Our website is not intended for children under 16. We do not knowingly collect data from minors.
13. Changes to this policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page.
14. Contact us
If you have any questions about this policy or your data, please contact:
Responses are usually within 48 hours, Monday to Friday.